最佳实践:网站和营销的54个关键提示

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访问者点击“提交”, 一个线索就这样诞生了.

这种事每天都在网上发生上百万次. 的y searched, they found a website, it was clear 和 persuasive, they filled out the contact form.

这就是一个潜在客户网站所做的. 它搭建了一座从流量源到感谢页面的桥梁. 这就是B2B数字营销的目的.

这很常见,但并不简单.

有几十个小的因素涉及到领导世代. 他们一起工作来创建可见性,然后是清晰性,然后是信任.

有一个特点,每个领先的网站都有共同的:后退按钮. 一个错误,访问者就会离开,去寻找另一个选择. 十三水游戏需要避免这种点击,让访问者保持在流程中.

领先一代网站流程

一个潜在客户生成网站有一组特定的页面, 每个人都有特定的工作和特定的元素. Each element aligns with the psychology of the visitor 和 the marketing goals of the business.

流程通常看起来像这样:

search-social-email

该网站正在通过一系列步骤温和地引导潜在客户:意识, 感兴趣, 信任, 然后行动. 这是一个典型的“转换漏斗”.“注意页面是如何与漏斗中的步骤对齐的:

转化漏斗

但这只有在流程中的每个页面都是专门为这个目的构建的情况下才有效.

每个页面都需要一组元素来保持流程的运行和访问者的流动. 所以要避免错误和错失机会, 这里是一组最佳实践为客户生成网站, 包括所有相关页面上的所有元素的分解.

博客文章:有用的建议

这个过程甚至在访问者登陆网站之前就开始了.

你的听众在寻找信息和答案. 为了吸引他们,你需要 内容策略框架 这给了他们一个参观的理由. 的 better you are at getting your expertise out of your brains 和 into your content marketing, 你就会吸引更多的游客.

这篇文章应该非常有用,读者会因为找到你而激动不已. 在访问期间,他们会找到简单的方式参与进来

  • 通过电子邮件程序获得更多建议(一个显著的注册表单)
  • 通过社交媒体获取更多或分享(社交图标,分享按钮)
  • 在访问期间获得更多内容(相关内容的内部链接)

的 likelihood that they do any of those things is partly a result of the blog template itself. 所以一个好的博客文章模板是产生潜在客户的关键. 它应包括下列所有要素:

这些UX元素有多常见? 看看十三水游戏的研究 博客模板设计.

1. Keyword-focused头

If the topic is something your audience is searching for AND your website has sufficient authority to compete for the phrase, 你有一个搜索引擎优化的机会. 换句话说, 首先做你的关键词研究吗.

抓住这个机会, 你需要一篇高质量的文章,表明它与短语的相关性. 从顶端开始.

Use the target keyphrase once in the

header. Along with the tag, this is the most important place to use the primary keyphrase.</p> <h4>2. 有特色的图片</h4> <p>每一篇好文章都有一个好图片. This makes the post more attractive, both on your site 和 in the social streams when it gets shared. 明亮的, unexpected or provocative images may increase engagement when the post appears in social streams.</p> <h4>3. 电子邮件注册框</h4> <p>糟糕的注册表单无处不在.</p> <p>但这很奇怪,因为好的电子邮件注册表单很容易制作. 只要遵循三个P: <a href="http://www.beauty2bits.com/blog/email-signup-forms/">突出,承诺和证明</a>.</p> <p>转化率最高的注册表单在视觉上突出(突出), tells people 什么 they’re going to get (promise) 和 gives some evidence that it’s good (proof). 这种组合可以增加你的清单,甚至不用使用铅磁铁.</p> <p><img alt="" class="alignnone size-full wp-image-39564" data-lazy-sizes="(max-width: 878px) 100vw, 878px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance.png 878w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-300x191.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-768x490.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-400x255.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-670x427.png 670w" height="560" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20878%20560'%3E%3C/svg%3E" width="878"/><noscript><img alt="" class="alignnone size-full wp-image-39564" height="560" sizes="(max-width: 878px) 100vw, 878px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance.png 878w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-300x191.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-768x490.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-400x255.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/3-proof-promise-prominance-670x427.png 670w" width="878"/></noscript></p> <p>即使是最好的博客也有极高的回弹率. (<a href="http://www.beauty2bits.com/blog/whats-a-good-bounce-rate/">想知道平均反弹率是多少吗?</a>访问博客的最好结果之一就是获得一个新的订阅用户. 或者也许他们能帮你做点宣传……</p> <h4>4. 社交分享按钮</h4> <p>把你的分享按钮放在几个地方,让它更容易分享. 以下是热门博客的分享按钮(<a href="http://www.beauty2bits.com/blog/how-to-design-a-blog/">source</a>)</p> <ul> <li aria-level="1">文章上方:36%的博客</li> <li aria-level="1">文章旁边是33%的博客</li> <li aria-level="1">文章下方:35%的博客</li> </ul> <p>许多博客(包括这个博客)在好几个地方放了分享按钮. 同样,分享按钮也有不同的风格. Some show the number of shares in a little counter; others do not.</p> <ul> <li aria-level="1">如果共享值很高,使用带有计数器的共享小部件来显示共享的数量.</li> <li aria-level="1">如果股价很低,不要显示一个计数器…那些零是负面的社会证明.</li> </ul> <h4>5. 作者的脸</h4> <p>不要错过让你的营销更人性化的机会.</p> <p><img alt="" class="alignnone wp-image-39599" data-lazy-sizes="(max-width: 900px) 100vw, 900px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image.png 998w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-300x135.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-768x346.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-400x180.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-670x301.png 670w" height="405" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20900%20405'%3E%3C/svg%3E" width="900"/><noscript><img alt="" class="alignnone wp-image-39599" height="405" sizes="(max-width: 900px) 100vw, 900px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image.png 998w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-300x135.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-768x346.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-400x180.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/author-image-670x301.png 670w" width="900"/></noscript></p> <p>署名是博客模板的定义特性之一. 在文章的署名处加上一张脸会让文章更加个人化. 它支持 <a href="http://www.beauty2bits.com/blog/what-is-thought-leadership-marketing/">思想领导营销</a> (毕竟,领导者也是人),并对作者的人际关系有一点促进作用.</p> <h4>6. 深度,细节和相关短语</h4> <p>它是那些深入的、指导文章,将你的网站定位为可访问的资源. 如果他们信任你的内容并定期访问, 他们需要帮助的时候就会想到你, “零时刻的真相”在领导一代.</p> <p>非常详细的文章更有可能在搜索引擎中排名, 部分原因是他们有更多的机会可以利用 <a href="http://www.beauty2bits.com/blog/semantic-seo/">语义相关的短语</a>. 他们回答了更多的相关问题. 更多的副标题.</p> <p>非常详细的文章也更有可能吸引访问者. 在页面长度和页面时间之间有明显的相关性. 您可以使用自己的分析工具对自己的内容进行分析. 这正是十三水游戏在散点图中列出的前50篇文章所采用的方法.</p> <p><img alt="内容长度在页面相关性上的时间" class="alignnone size-full wp-image-35613" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-300x150.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-768x384.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-400x200.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-670x335.jpg 670w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-600x300.jpg 600w" height="400" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20400'%3E%3C/svg%3E" width="800"/><noscript><img alt="内容长度在页面相关性上的时间" class="alignnone size-full wp-image-35613" height="400" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-300x150.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-768x384.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-400x200.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-670x335.jpg 670w, http://www.beauty2bits.com/wp-content/uploads/2020/10/time-length-correlation-600x300.jpg 600w" width="800"/></noscript></p> <h4>7. 副标题</h4> <p>长文章不必是密集和块状的.</p> <p>用大量的副标题把文章分开. 记住,大多数读者实际上是扫描仪. 的 structure provided by subheads will help your scan reader find answers to their specific questions quickly.</p> <h4>8. 短的段落</h4> <p>段落越长,越有可能被跳过.</p> <p>一般来说,段落长度不要超过三行或四行. 偶尔找机会写一段非常短的段落,只有几个词.</p> <blockquote><p><em>设计师知道访客喜欢留白. 但不知何故,作者们并没有意识到这一点.</em></p></blockquote> <h4>9. 编号和项目列表</h4> <p>列表是另一种有助于保持扫描读者流畅的格式.</p> <p>不仅仅是赏心悦目, numbered lists have another advantage: they give you an opportunity to use a number in the headline. 因为数字比字母在视觉上更突出, 这可以帮助文章在社交媒体和收件箱中脱颖而出.</p> <p>相关: <a href="http://www.beauty2bits.com/blog/web-content-checklist-17-ways-to-publish-better-content/">Web内容最佳实践:22点清单</a></p> <h4>10. 多个有意义的图表、图表和其他图像</h4> <p>十三水游戏从一张很棒的特色图片开始,但不要止步于此. 无论如何强调视觉效果的重要性都不为过. 以下是十三水游戏的建议是如何改变的:</p> <ul> <li>2010年:“确保包括 <em>每个帖子上都有一张很棒的图片</em>.”</li> <li>2021年:“确保有一些视觉上有趣的东西 <em>在每一篇文章的每一个滚动深度.</em>”</li> </ul> <p>这样可以避免让读者读到一堆文字. 如果他们遇到一片文字沙漠,看不到图像,他们更有可能反弹.</p> <p>最好的图片是支持性的,而不是泛泛的. Skip the stock photos 和 instead add images that add clarity (diagrams) or support the message (charts 和 graphs) such as this.</p> <p><img alt="添加更多视觉效果的博主会得到更好的结果" class="alignnone size-full wp-image-40095" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/10/16-Bloggers-who-add-more-visuals-get-better-results.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/10/16-Bloggers-who-add-more-visuals-get-better-results.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-300x150.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-768x384.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-400x200.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-670x335.jpg 670w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-600x300.jpg 600w" height="400" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20400'%3E%3C/svg%3E" width="800"/><noscript><img alt="添加更多视觉效果的博主会得到更好的结果" class="alignnone size-full wp-image-40095" height="400" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/10/16-Bloggers-who-add-more-visuals-get-better-results.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/10/16-Bloggers-who-add-more-visuals-get-better-results.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-300x150.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-768x384.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-400x200.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-670x335.jpg 670w, http://www.beauty2bits.com/wp-content/uploads/2021/10/16-博客gers-谁-add-more-visuals-get-better-results-600x300.jpg 600w" width="800"/></noscript></p> <p>来源: <a href="http://www.beauty2bits.com/blog/blogging-statistics/">博客统计</a></p> <p>找不到好的图像? 只需从帖子中选取一个引人注目的短语,并将其转化为视觉效果,就像这样:</p> <p><img alt="" class="alignnone size-full wp-image-39570" data-lazy-sizes="(max-width: 600px) 100vw, 600px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images.png 600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images-300x150.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images-400x200.png 400w" height="300" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20600%20300'%3E%3C/svg%3E" width="600"/><noscript><img alt="" class="alignnone size-full wp-image-39570" height="300" sizes="(max-width: 600px) 100vw, 600px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images.png 600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images-300x150.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/bread-butter-images-400x200.png 400w" width="600"/></noscript></p> <p>来源: <a href="http://www.beauty2bits.com/blog/blog-image-best-practices/">博客图片最佳实践</a></p> <h4>11. 其他博客文章和服务页面的内部链接</h4> <p>引导参观者通过漏斗 <a href="http://www.beauty2bits.com/blog/internal-linking/">内部链接</a>. 每一篇博文在正文中至少要有两个链接:</p> <ul> <li aria-level="1">链接到相关的服务页面</li> <li aria-level="1">链接到另一篇博客文章</li> </ul> <p>第三种类型的链接经常被忽略,因为它不在文章本身上.</p> <ul> <li aria-level="1">从旧文章链接到新文章</li> </ul> <h4>12. 相关文章</h4> <p>这是博客模板中最常见的特性. <a href="http://www.beauty2bits.com/blog/how-to-design-a-blog/">10个热门博客中有8个展示了相关文章</a>. It’s a way to encourage readers to dig deeper (reducing bounce rates) 和 build interconnected hubs of content.</p> <p>的 recommended articles can be automatically selected based on category 和 relevance or can be manually curated. 问问你的开发人员.</p> <h4>13. Comments</h4> <p>仍然是一个受欢迎的功能,可能是页面上最具社交性的元素, 博客Comments是获得读者反馈的黄金机会. 它们是建立关系网的机会. 他们可以像磁铁一样吸引社会认同.</p> <p>是的,很难让读者发表Comments. 来激起更多的Comments, 以一个问题和建议来结束这篇文章,让读者分享他们的想法.</p> <h2>服务页面:简单的你做什么</h2> <p>这是客户生成网站的主力.</p> <p>的 blog post teaches; the service page sells. 但它仍然具有教育意义. 内容需要回答潜在客户最关心的问题,解决最关心的反对意见. 它描述了你是如何工作的.</p> <p>以下是服务页面和博客文章之间的区别:</p> <p><img alt="" class="alignnone size-full wp-image-39616" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-300x199.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-768x510.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-400x266.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-670x445.jpg 670w" height="531" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20531'%3E%3C/svg%3E" width="800"/><noscript><img alt="" class="alignnone size-full wp-image-39616" height="531" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-300x199.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-768x510.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-400x266.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_1_service_vs_blog-670x445.jpg 670w" width="800"/></noscript></p> <p>在较高的层次上,下面是服务页面的三个关键成分 <a href="http://www.beauty2bits.com/blog/increase-conversion-rate/">高转化率</a>.</p> <ul> <li aria-level="1"><strong>答案</strong> 对于访客的问题,增加清晰度和解决反对意见.</li> <li aria-level="1"><strong>证据</strong> 为了支持这些答案,网页上有一大堆未经证实的说法.</li> <li aria-level="1"><strong>呼吁采取行动</strong> 具体而清晰.</li> </ul> <p>下一层细节要有趣得多.</p> <p><img alt="" class="alignnone size-full wp-image-39610" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-197x300.jpg 197w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-674x1024.jpg 674w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-768x1167.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-263x400.jpg 263w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-670x1018.jpg 670w" height="1216" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%201216'%3E%3C/svg%3E" width="800"/><noscript><img alt="" class="alignnone size-full wp-image-39610" height="1216" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-197x300.jpg 197w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-674x1024.jpg 674w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-768x1167.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-263x400.jpg 263w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-service-page-670x1018.jpg 670w" width="800"/></noscript></p> <p>这个小图表显示了一个单列布局. 对于大多数B2B引导网站, 它更像是两栏布局,用“50/50页块”分隔文字和图像.</p> <p>无论哪种方式,它都有一个干净、简单的流程. 的 visual hierarchy is in line with the messaging priorities which  are in line with the information needs (top questions) of the target audience.</p> <p>相关: <a href="http://www.beauty2bits.com/blog/b2b-service-page-checklist/">B2B服务页面检查表</a></p> <h4>1. 简短、描述性(以关键字为重点)的标题</h4> <p>这是每个访问者访问每个网页的第一个问题: <em>“我来对地方了吗??”</em> 所以标题应该简单地说明你做了什么.</p> <p>用简单的英语说吗. 用访客的名字来称呼你的服务. 避免模糊的利益陈述,如“体验卓越”或“人性化技术”.描述性的标题对访问者和搜索排名都有好处.</p> <h4>2. 行动呼吁(CTA)</h4> <p>这似乎太早要求领导,但这可能不是他们第一次访问. 对于准备访问的访问者,页面上的CTA高位有助于触发该操作.</p> <p>但首先,十三水游戏需要理解点击背后的心理.</p> <p><strong><em>没有人会点击任何东西,直到他们做了瞬间的成本/收益分析</em></strong>. 收益是否超过成本? 他们点击. 如果没有,他们就会忽略CTA,继续阅读和滚动,或者干脆离开.</p> <p>为了提高cta的点击率, make the cost appear smaller (it’s easy/fast/free) or make the benefit appear bigger (it’s valuable).</p> <p><img alt="" class="alignnone wp-image-39573" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-300x125.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-1024x428.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-768x321.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-1536x642.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-400x167.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-670x280.png 670w" height="418" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20418'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39573" height="418" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-300x125.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-1024x428.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-768x321.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-1536x642.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-400x167.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-button-examples-670x280.png 670w" width="1000"/></noscript></p> <p>密切注意按钮上的动词. “点击”、“阅读”和“学习”可能不是你最好的选择.</p> <h4>3. 快速视觉信誉</h4> <p>就在他们看到你所做的事的一瞬间, 他们会开始搜寻你合法身份的证据.</p> <p>记住,你的访问者已经浏览了数百个垃圾、粗略甚至欺诈的网站. 他们可以理解的怀疑. 所以十三水游戏需要通过添加以下其中之一来快速显示十三水游戏的可信度:</p> <ul> <li aria-level="1">客户标识或媒体提及(触发 <a href="http://en.wikipedia.org/wiki/Halo_effect">光环效应</a>)</li> <li aria-level="1">认证、奖励、会员资格(被称为信托印章)</li> <li aria-level="1">满意的客户数量、工作年限、项目、团队成员等. (数据)</li> </ul> <p>把这些细微的差异放在页面的上方. 理想的情况是,在褶皱之上. 这里有三个来自最近的web开发项目的例子.</p> <p><img alt="" class="alignnone wp-image-39583 size-full" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on.jpg 1000w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-300x146.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-768x375.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-400x195.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-670x327.jpg 670w" height="488" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20488'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39583 size-full" height="488" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on.jpg 1000w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-300x146.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-768x375.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-400x195.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/logos-featured-on-670x327.jpg 670w" width="1000"/></noscript></p> <h4>4. 视频解说,推荐或演讲</h4> <p>有时候,文字是不够的. 它缺乏建立信任和解释复杂概念的能力. 有时你需要升级到更直观的格式,比如视频.</p> <p>什么时候最好是展示,而不是讲述? 以下是使用视频的最佳时机:</p> <ul> <li aria-level="1"><strong>服务很复杂</strong><br/> 是否涉及许多相互关联或抽象的概念?<br/> 如果是,添加一个解释视频.</li> <li aria-level="1"><strong>信任尤其重要</strong><br/> 来访者特别害怕吗? 他们以前被烧过吗?<br/> 如果是这样,添加视频推荐.</li> <li aria-level="1"><strong>这项服务非常人性化</strong><br/> 个性化服务对访客重要吗?<br/> 如果是这样,添加显示你的人的视频.</li> </ul> <p>这些都是专注于转换的视频. 他们的工作是支持客户生成过程并提高转化率. Of <a href="http://www.beauty2bits.com/blog/types-of-marketing-videos/">三种类型的营销视频</a>这些是最值得花钱的.</p> <h4>5. 有意义的副标题(没有“十三水游戏做什么”)</h4> <p>副标题 are the little section headers on web pages, usually formatted using <h2> tags. 他们的任务是告诉来访者接下来会发生什么, 所以十三水在线游戏师想让它们脱颖而出是有道理的.</p> <p>问题不在于设计,而在于内容.</p> <p>它们通常没有增加任何价值,因为它们太模糊了,它们毫无意义. 一个毫无意义的副标题不仅增加了视觉噪音而没有增加价值, 这是一个错失的关键字机会. 比较:</p> <p><img alt="" class="alignnone size-full wp-image-39617" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-300x126.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-768x323.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-400x168.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-670x281.jpg 670w" height="336" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20336'%3E%3C/svg%3E" width="800"/><noscript><img alt="" class="alignnone size-full wp-image-39617" height="336" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-300x126.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-768x323.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-400x168.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/table_2_search_friendly_subheads-670x281.jpg 670w" width="800"/></noscript></p> <p>查看服务页面上的任何副标题. 如果没有它,这页还会一样牢固吗? <em>它是否增加了清晰度、价值或关键字的相关性?</em> 如果没有,请更改或删除它.</p> <h4>6. 最重要问题的答案</h4> <p>每个网页的访问者的生活中都有一个真实的故事.</p> <p>他们有问题和顾虑. 你就能更好地回答这些问题,解决这些问题, 他们就越有可能与你取得联系,成为一个有质量的领导者. 毕竟,这是他们来到这里的原因.</p> <p class="VideoEmbed-videoContainer"><iframe allowfullscreen="allowfullscreen" frameborder="0" height="315" src='http://www.youtube.com/embed/fo6fm4S-cAo?rel=0"' width="560"><span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"></span></iframe></p> <p>Every unanswered question increases the odds that they’ll leave 和 visit a competitor’s website. So the job of the conversion copywriter is to write a page that builds clarity 和 信任 by answering the visitors’ questions.</p> <h4>7. 短的段落</h4> <p>如上所述.</p> <p>服务页面的访问者有更强的意图,所以他们更有可能深入阅读. 但只要有可能,避免长而块状的段落仍然很重要.</p> <h4>8. 奖状,社会认同</h4> <p>任何人都可以声称做了一些事情,但不是每个人都能证明它.</p> <p>增加你的合法性和你服务的价值的证据. 这可能包括例子、统计和研究. 更好的是,添加 <a href="http://unbounce.com/conversion-rate-optimization/psychology-of-social-proof/">社会证明</a> 以推荐信的形式,用你的快乐客户的声音.</p> <p><img alt="" class="alignnone wp-image-39593" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-300x115.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-1024x394.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-768x295.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-1536x591.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-400x154.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-670x258.png 670w" height="385" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20385'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39593" height="385" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-300x115.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-1024x394.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-768x295.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-1536x591.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-400x154.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/testimonial-example-670x258.png 670w" width="1000"/></noscript></p> <p>来源: <a href="http://www.beauty2bits.com/blog/how-to-write-testimonials-examples/">如何写推荐信</a></p> <h4>9. 强大的,支持性的视觉效果(没有库存照片)</h4> <p>人类是视觉生物,而互联网是一个视觉的地方. 显然,所有的网站都有图片. 但最好的引导网站有相关的视觉效果来支持信息. 他们添加信息.</p> <ul> <li aria-level="1">图表和图表,可视化支持数据</li> <li aria-level="1">正在使用的产品或正在提供的服务</li> <li aria-level="1">之前和之后的真实世界的例子</li> <li aria-level="1">品牌对齐的视觉效果,包括纹理和图案</li> <li aria-level="1">建筑物外观或地方图片</li> </ul> <p>库存照片不强. 他们是被期待的,而且很无聊. 尽可能避免使用它们.</p> <h4>10. 你们人民的面孔</h4> <p>面部照片的力量是独一无二的. 即使从婴儿期, <a href="http://www.ncbi.nlm.nih.gov/pmc/articles/PMC2572680/">十三水游戏更倾向于看人脸而不是其他类型的图像</a>. 这也适用于十三水在线游戏. 添加一张脸,它就会自动出现在视觉层次的顶端.</p> <p>And faces of people on your team are automatic differentiation since they are unique to your business. 这有助于将他们定位为思想领袖,同时让公司更平易近人.</p> <p>展示你的团队的一种方法是将他们视为奖状. 添加一个引用,连同脸,标题,位置等.</p> <p><img alt="" class="alignnone wp-image-39581" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-300x99.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-1024x337.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-768x252.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-1536x505.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-400x131.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-670x220.png 670w" height="329" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20329'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39581" height="329" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-300x99.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-1024x337.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-768x252.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-1536x505.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-400x131.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/jeff-akers-670x220.png 670w" width="1000"/></noscript></p> <h4>11. 数据和统计数据</h4> <p>用数字支持你的价值主张.</p> <p>当访问者开始倾向于采取行动时,数据可以帮助他们证明自己的决定是正确的. 人类并不是非常理性的决策者. 但一旦十三水游戏开始做决定,十三水游戏的大脑就会用确凿的证据来为这个决定辩护.</p> <p>数据完成了这个工作.</p> <p><img alt="" class="alignnone wp-image-39575" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-300x42.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-1024x142.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-768x106.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-1536x213.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-400x55.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-670x93.png 670w" height="139" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20139'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39575" height="139" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-300x42.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-1024x142.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-768x106.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-1536x213.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-400x55.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/data-proof-670x93.png 670w" width="1000"/></noscript></p> <p>下面是支持潜在客户生成消息的数据点示例.</p> <ul> <li aria-level="1">年的业务</li> <li aria-level="1">满意的客户数量</li> <li aria-level="1">团队成员人数</li> <li aria-level="1">项目完成</li> <li aria-level="1">投资回报</li> <li aria-level="1">美元/保存/销售收入</li> </ul> <h4>12. 深度,细节和相关的关键词</h4> <p>如上所述.</p> <p>页面应该是详细和完整的. 与 <a href="http://unbounce.com/conversion-benchmark-report/#legal">少数例外</a>在美国,较长的页面比较短的页面更容易将访问者转化为导游者.</p> <h4>13. 强制性行动呼吁(CTA)</h4> <p>如上所述.</p> <p>但在这页的底部, 行动号召是在视觉层次结构中使用人脸的另一个机会. 面部表情可以将访问者的注意力吸引到想要的动作上.</p> <p><img alt="" class="alignnone size-full wp-image-39574" data-lazy-sizes="(max-width: 726px) 100vw, 726px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example.png 726w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example-300x136.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example-400x182.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example-670x305.png 670w" height="330" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20726%20330'%3E%3C/svg%3E" width="726"/><noscript><img alt="" class="alignnone size-full wp-image-39574" height="330" sizes="(max-width: 726px) 100vw, 726px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example.png 726w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example-300x136.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example-400x182.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/cta-example-670x305.png 670w" width="726"/></noscript></p> <h4>14. 聊天机器人</h4> <p>这些现在在B2B营销项目中非常流行. 会话营销几乎是一个新的标准,在领先一代网站. 聊天机器人随处可见, 试图从页面的右下角到处吸引你的目光.</p> <p>他们是非常聪明的. 的y ask qualifying questions to quickly engage with visitors (improved lead flow) 和 help visitors 谁 aren’t a fit disqualify themselves (improved lead quality).</p> <p>你可以为不同的页面和不同类型的访问者写不同的“剧本”.</p> <p><img alt="" class="alignnone wp-image-39571" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook.png 1442w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-300x147.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-1024x501.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-768x375.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-400x196.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-670x328.png 670w" height="489" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20489'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39571" height="489" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook.png 1442w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-300x147.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-1024x501.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-768x375.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-400x196.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/chatbot-playbook-670x328.png 670w" width="1000"/></noscript></p> <p>最好的聊天机器人都有内置的日历小部件. 如果访客是合格的领路人, 让他们安排一个时间与协会对话, 在他们访问.</p> <h2>关于页面:建立信任</h2> <p>你已经向访客展示了 <strong>什么</strong> 你和 <strong>多好</strong> 你做这件事. 接下来,他们会开始怀疑 <strong>谁</strong> 你是和 <strong>为什么</strong> 你的公司存在.</p> <p>你可以在你的分析中找到证据. Look at the “Previous Page Path” in the Navigation Summary for the 关于 page to see which pages send visitors to your about page.</p> <p>这些访客想知道你是谁.</p> <p><img alt="" class="alignnone size-full wp-image-39590" data-lazy-sizes="(max-width: 929px) 100vw, 929px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page.png 929w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-300x134.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-768x344.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-400x179.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-670x300.png 670w" height="416" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20929%20416'%3E%3C/svg%3E" width="929"/><noscript><img alt="" class="alignnone size-full wp-image-39590" height="416" sizes="(max-width: 929px) 100vw, 929px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page.png 929w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-300x134.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-768x344.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-400x179.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/service-to-about-page-670x300.png 670w" width="929"/></noscript></p> <p>关于页面总是每个潜在客户网站上最受欢迎的页面之一. 很少有分析账户的“关于”不在前五名页面之列, 不包括博客文章</p> <p>在这一页上,你将与名字对应,解释你的使命,讲述你的故事. 您可以构建一个完整的关于部分,但这不是必需的. 大多数重要的元素都可以放在一页纸上.</p> <p><img alt="" class="alignnone size-full wp-image-39605" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-250x300.jpg 250w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-768x921.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-334x400.jpg 334w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-670x803.jpg 670w" height="959" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20959'%3E%3C/svg%3E" width="800"/><noscript><img alt="" class="alignnone size-full wp-image-39605" height="959" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-250x300.jpg 250w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-768x921.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-334x400.jpg 334w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-about-page-670x803.jpg 670w" width="800"/></noscript></p> <h4>1. 使命、理想和价值观</h4> <p>这些都是简短而宏大的陈述. 经常, they’re just a statement of the business category “Our mission is to be the best web design company…” That’s fine but expected. 如果它很无聊,那就保持简短.</p> <p>一份使命或愿景声明也可以是战斗的号令. 这是你插上旗帜,表明立场的机会. 最好的陈述是强烈、直接和有点出人意料的. 想想这些:</p> <ul> <li aria-level="1">十三水游戏坚持不懈地帮助他人.</li> <li aria-level="1">十三水游戏相信对网站访问者的体验有一种健康的痴迷.</li> <li aria-level="1">十三水游戏相信可访问性. 因为获取信息是一项人权.</li> <li aria-level="1">十三水游戏相信为小事而努力. 因为小细节会造成很大的不同.</li> <li aria-level="1">十三水游戏相信慷慨. 十三水游戏与感兴趣的人分享十三水游戏所知道的一切.</li> <li aria-level="1">十三水游戏相信包容. 因为当人们听到许多声音时,才能找到最好的答案.</li> </ul> <h4>2. 你的故事</h4> <p>在这里你将回答这些大问题:</p> <ul> <li><em>你为什么要从事这个行业? </em></li> <li><em>这家公司是如何成立的? </em></li> <li><em>你干这行多久了? </em></li> <li><em>是什么激励你的团队?? </em></li> <li><em>为什么这项服务很重要?</em></li> </ul> <p>你是唯一一个有自己故事的人,所以这一页要让你与众不同. 谈谈你的价值观,你的出身以及为什么这份工作很重要.</p> <hr/> <table border="0"> <tbody> <tr valign="top"> <td style="min-width: 130px;"><img alt="" class="alignnone size-full wp-image-39625" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/esther.png" height="125" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20125%20125'%3E%3C/svg%3E" width="125"/><noscript><img alt="" class="alignnone size-full wp-image-39625" height="125" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/esther.png" width="125"/></noscript></td> <td> <h6>以斯帖心, <a href="http://www.aluminateus.com/" rel="noopener" target="_blank">铝酸盐</a></h6> <p><em>“天为什么是蓝色的?? 钱从哪里来? 你是如何开始你的事业的? </em></p> <p><em>起源故事和宇宙本身一样古老. 人们渴望知道它. 通过告诉他们,与你未来的客户建立信任 <strong>你为什么要这么做</strong>. 你不需要成为超级英雄才能讲好故事, 因为一个好的故事是事实和情感的战略性排列.</em><em>“</em></p></td> </tr> </tbody> </table> <hr/> <h4>3. 这段视频</h4> <p>这只是任务和故事的升级版. 因为这是视频,他们会看到你的脸,听到你的声音.</p> <p>用于B2B服务公司网站, 当信任是关键, 千万不要错过将格式升级为视频的机会. 视频是最强大的格式,所以用它来传达你最强大的信息: <em>为什么你们会以公司的形式存在</em>.</p> <h4>4. 奖励、认证、会员资格和证书</h4> <p>这是另一个放置任何形式的视觉凭证或合法性证据的地方. 任何适用于整个业务而不仅仅是一个服务的东西都可以工作. 这包括奖励、认证、评级和协会会员资格.</p> <p>为了避免颁奖典礼在视觉上过于嘈杂, 给他们一个待遇(比如用月桂花环把他们包起来),这样他们看起来很漂亮.</p> <p><img alt="" class="alignnone wp-image-39567 size-full" data-lazy-sizes="(max-width: 940px) 100vw, 940px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency.png 940w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-300x142.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-768x363.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-400x189.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-670x316.png 670w" height="444" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20940%20444'%3E%3C/svg%3E" width="940"/><noscript><img alt="" class="alignnone wp-image-39567 size-full" height="444" sizes="(max-width: 940px) 100vw, 940px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency.png 940w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-300x142.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-768x363.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-400x189.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/awards-consistency-670x316.png 670w" width="940"/></noscript></p> <p>If you have physical trophies in the office, here’s a place to show them to a much larger audience.</p> <p><img alt="" class="alignnone size-full wp-image-15070" data-lazy-sizes="(max-width: 670px) 100vw, 670px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2016/09/About-Awards2-1.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2016/09/About-Awards2-1.jpg 670w, http://www.beauty2bits.com/wp-content/uploads/2016/09/关于-奖2-1-300x175.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2016/09/关于-奖2-1-400x233.jpg 400w" height="390" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20670%20390'%3E%3C/svg%3E" width="670"/><noscript><img alt="" class="alignnone size-full wp-image-15070" height="390" sizes="(max-width: 670px) 100vw, 670px" src="http://www.beauty2bits.com/wp-content/uploads/2016/09/About-Awards2-1.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2016/09/About-Awards2-1.jpg 670w, http://www.beauty2bits.com/wp-content/uploads/2016/09/关于-奖2-1-300x175.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2016/09/关于-奖2-1-400x233.jpg 400w" width="670"/></noscript></p> <h4>5. 关键团队成员的脸,链接到详细的个人资料页面</h4> <p>不要做一个没有个性的公司. 让你的品牌人性化.  你是唯一拥有自己员工的公司,所以要突出他们.</p> <ul> <li aria-level="1">如果你个子小,展示你整个团队的脸.</li> <li aria-level="1">如果你是个大人物,那就展示你的关键领导.</li> </ul> <p>每个潜在客户网站都应该有真人照片. 你的访客想知道谁参与了服务和公司.</p> <h4>6. 社区支持,志愿者工作,慈善事业</h4> <p>通过展示你是如何回报他人来获得一些好感. 突出任何捐赠计划,志愿者努力和社区支持.</p> <hr/> <table border="0"> <tbody> <tr valign="top"> <td style="min-width: 130px;"><img alt="" class="alignnone wp-image-24765 size-full" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2018/01/teddy.png" height="125" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20125%20125'%3E%3C/svg%3E" width="125"/><noscript><img alt="" class="alignnone wp-image-24765 size-full" height="125" src="http://www.beauty2bits.com/wp-content/uploads/2018/01/teddy.png" width="125"/></noscript></td> <td><em>“没人在乎你知道多少,直到他们知道你有多在乎。.” </em>-泰迪·罗斯福,美国总统</td> </tr> </tbody> </table> <hr/> <p>例如:Orbit公司捐赠了600美元,营销服务1000 +, 在过去的九年里,十三水游戏与志同道合的伙伴和朋友们在一起. 十三水游戏叫它, <a href="http://www.beauty2bits.com/about/chicago-cause">芝加哥的原因</a>. 十三水游戏这么做是为了社区,而不是为了营销. 但十三水游戏为它感到自豪,十三水游戏在十三水游戏的关于页面上介绍它.</p> <h4>7. 职业和其他行动号召</h4> <p>与服务页面不同, 访问“关于”页面的访问者可能没有任何成为销售领导的意图. 关于是一个面向所有人的通用页面. 出于这个原因,非领先一代的cta是有意义的.</p> <ul> <li aria-level="1">职业/查看空缺职位</li> <li aria-level="1">订阅简报</li> <li aria-level="1">注册一个事件</li> </ul> <h4>8. 嵌入式社会流</h4> <p>这是一个嵌入Instagram feed或其他社交网络内容的好地方, 假设那里有稳定的活动.</p> <p>这是一种很好的方式来给一个静态的页面一个脉冲.</p> <h2>联系页面:神奇发生的地方</h2> <p>这里的诀窍是别挡道.</p> <p>填写表格应该尽可能不费力,没有干扰. 让它简单. 这样做是为了开始一段对话,而不是审问你的访客.</p> <p><img alt="" class="alignnone size-full wp-image-39606" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-300x199.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-768x510.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-400x266.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-670x445.jpg 670w" height="531" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20531'%3E%3C/svg%3E" width="800"/><noscript><img alt="" class="alignnone size-full wp-image-39606" height="531" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-300x199.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-768x510.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-400x266.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-contact-page-670x445.jpg 670w" width="800"/></noscript></p> <h4>1. 简单的联系表单</h4> <p>This is one of the classic lead generation best practices: use a contact form with the minimum number of fields. 别让他们现在回答10个问题. 不要构建贪婪的表单.</p> <p>当然, 你需要大量的信息来证明他们是一个合法的领导,但要晚些时候得到它, 在销售过程中.</p> <h4>2. 电话号码,地址和方向</h4> <p>并不是所有的访问者都想填写你的表格. 有些人想叫. 伟大的. 把你所有的十三水游戏写在这一页上:电话,传真和实际地址.</p> <p><strong>那么电子邮件地址呢?</strong></p> <p>当然,有些访问者可能只是想发送电子邮件. 添加你的电子邮件地址是出于礼貌. 不展示出来可能会让人沮丧.</p> <p>但有一个强有力的理由是,不要把你的电子邮件地址在你的联系页面上. 最好是引导访问者进入表单,至少有9个不同的原因:</p> <p><img alt="" class="alignnone size-full wp-image-39577" data-lazy-sizes="(max-width: 600px) 100vw, 600px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form.jpg 600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form-300x213.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form-400x283.jpg 400w" height="425" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20600%20425'%3E%3C/svg%3E" width="600"/><noscript><img alt="" class="alignnone size-full wp-image-39577" height="425" sizes="(max-width: 600px) 100vw, 600px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form.jpg 600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form-300x213.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-link-contact-form-400x283.jpg 400w" width="600"/></noscript></p> <h4>3. 建筑物外观图或图片</h4> <p>这又是一个证明你是合法企业的机会. 让办公场所真实而具体.</p> <p>向你的空间展示一个链接,以获取方向. 如果你有一个很吸引人的地方,展示它的照片. 这也表明你的生意是合法的.</p> <p><img alt="" class="alignnone wp-image-39587 size-full" data-lazy-sizes="(max-width: 980px) 100vw, 980px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner.png 980w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-300x161.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-768x412.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-400x215.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-670x360.png 670w" height="526" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20980%20526'%3E%3C/svg%3E" width="980"/><noscript><img alt="" class="alignnone wp-image-39587 size-full" height="526" sizes="(max-width: 980px) 100vw, 980px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner.png 980w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-300x161.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-768x412.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-400x215.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/orbit-banner-670x360.png 670w" width="980"/></noscript></p> <h4>4. 按钮指导非前景到其他形式</h4> <p>这是你最后的机会去引导那些没有希望的人去转变. 这将有助于保持你的客户流量和客户关系管理数据库整洁.</p> <p>这也有利于你的分析的准确性. 的 fewer non-leads that fill out your lead gen form, the more accurate your lead scoring will be.</p> <p>这里有一个很好的例子. <a href="http://www.accesscorp.com/scanning-imaging/document-scanning/">访问</a> 有一个B2B潜在客户网站,在联系表单上有几个选择. 的 big orange button at the top helps keeps current clients out of the lead generation funnel.</p> <p><img alt="" class="alignnone wp-image-39566" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-300x138.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-1024x471.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-768x353.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-1536x707.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-400x184.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-670x308.png 670w" height="460" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20460'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39566" height="460" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example.png 1600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-300x138.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-1024x471.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-768x353.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-1536x707.png 1536w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-400x184.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/access-example-670x308.png 670w" width="1000"/></noscript></p> <h4>5. 最后的保证或期望设定</h4> <p>注意上面例子中表单上面的文字:</p> <p><em>代表将在一个工作日内与您联系。</em></p> <p>在这最后一刻,网站解决了最后一个问题.</p> <p>如果你知道访客可能在担心什么 <em>(他们会卖我的数据吗? 他们会尊重我的隐私吗? 他们会回复我吗?)</em> you can use this final moment to reassure them by adding a little next right next to the submit button.</p> <h4>测量您的联系页面的性能</h4> <p>的 effectiveness of the contact form is easily measured in your Funnel Visualization report in Google 分析. 它显示了从联系页面转换的访客的百分比. 它还显示了如果他们没有皈依,他们去了哪里.</p> <p><img alt="" class="alignnone wp-image-39579" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion.png 1123w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-300x140.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-1024x478.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-768x358.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-400x187.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-670x313.png 670w" height="467" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20467'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39579" height="467" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion.png 1123w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-300x140.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-1024x478.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-768x358.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-400x187.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/form-completion-670x313.png 670w" width="1000"/></noscript></p> <h2>感谢页面:任务完成</h2> <p>在许多网站上,这个页面不过是两个小小的字:“谢谢”.”</p> <p>它还不如说“再见”.”</p> <p>这是一个错失的大好机会. 的 <a href="http://www.beauty2bits.com/blog/thank-you-pages-examples/">谢谢你的页面</a> 你的第一次互动是与你新产生的领导吗. 通过设定期望,让它变得更好, 开始对话并与你的新领导建立联系.</p> <p>If it’s a dead-end, the visitor is more likely to head back to Google to find more possible partners.</p> <p><img alt="" class="alignnone size-full wp-image-39604" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-300x182.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-768x465.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-400x242.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-670x405.jpg 670w" height="484" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20484'%3E%3C/svg%3E" width="800"/><noscript><img alt="" class="alignnone size-full wp-image-39604" height="484" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-300x182.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-768x465.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-400x242.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements_thank_you_page-670x405.jpg 670w" width="800"/></noscript></p> <h4>1. 一封真诚的感谢短信</h4> <p>要真诚,使用个人语气. 解释一下接下来会发生什么. <em>你多久能和我联系? 谁来联系?</em></p> <h4>2. 电子邮件注册框</h4> <p>如果他们已经准备好接触你,他们可能已经真的喜欢你和你的品牌了. Give them the option to subscribe for more of the content that brought them here in the first place.</p> <p>结果可能会很好.</p> <p><img alt="" class="alignnone wp-image-39578" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page.png 1111w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-300x165.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-1024x563.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-768x422.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-600x330.png 600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-400x220.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-670x368.png 670w" height="550" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20550'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39578" height="550" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page.png 1111w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-300x165.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-1024x563.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-768x422.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-600x330.png 600w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-400x220.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/email-signup-thank-you-page-670x368.png 670w" width="1000"/></noscript></p> <h4>3. 推荐文章的链接</h4> <p>If you don’t offer other options on this page, you might as well tell people to leave the site. 为什么不邀请他们进入你的内容,获得一些更有帮助的建议呢?</p> <h4>4. 社交媒体图标</h4> <p>即使他们不懂你, 你还有机会向他们展示你最新的想法, 向他们展示你的个性. 包括你合法活跃的社交网络. 不要链接到死气沉沉的社交资料.</p> <h2>全局元素:页眉和页脚</h2> <p>到目前为止,所有这些最佳实践都在页面设计中. 十三水游戏跳过了页眉和页脚中的全局元素. 当然,这些对于访客的体验是至关重要的.</p> <p>下面是高效的潜在客户网站的页眉和页脚元素的细分.</p> <p><img alt="" class="alignnone size-full wp-image-39607" data-lazy-sizes="(max-width: 800px) 100vw, 800px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-300x251.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-768x642.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-400x335.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-670x560.jpg 670w" height="669" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20800%20669'%3E%3C/svg%3E" width="800"/><noscript><img alt="" class="alignnone size-full wp-image-39607" height="669" sizes="(max-width: 800px) 100vw, 800px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global.jpg 800w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-300x251.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-768x642.jpg 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-400x335.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/elements-global-670x560.jpg 670w" width="800"/></noscript></p> <p>让十三水游戏仔细看看.</p> <h3>标题:</h3> <h4>1. 标志,为网页优化</h4> <p>左上角放置的标志是一个 <a href="http://www.beauty2bits.com/blog/web-design-standards/">十三水在线游戏标准</a>.</p> <h4>2. 描述性的导航标签</h4> <p>As with a descriptive <h1> header a meaningful <h2> subheads. 导航标签也应该是具体的和描述性的, 对你的访客和搜索引擎都是如此. 这是最基本的 <a href="http://www.beauty2bits.com/blog/website-navigation/">网站导航最佳实践</a>.</p> <p><img alt="" class="alignnone size-full wp-image-39576" data-lazy-sizes="(max-width: 710px) 100vw, 710px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation.jpg 710w, http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation-300x184.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation-400x246.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation-670x411.jpg 670w" height="436" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20710%20436'%3E%3C/svg%3E" width="710"/><noscript><img alt="" class="alignnone size-full wp-image-39576" height="436" sizes="(max-width: 710px) 100vw, 710px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation.jpg 710w, http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation-300x184.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation-400x246.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/descriptive-navigation-670x411.jpg 670w" width="710"/></noscript></p> <p>如果你的导航标签是“服务”、“关于”、“博客”和“联系”,问问你自己: <em>为什么十三水游戏的导航和其他数百万网站一样?</em></p> <h4>3. 大区域的下拉菜单</h4> <p>下拉有缺点. 它们为访问者提供了方便,但也鼓励访问者跳过顶级页面. 通常,这些页面有一些最引人注目的内容. 所以下拉菜单可能会绕过你最好的东西.</p> <p>这通常是带有少量项目的小下拉框的情况.</p> <p>But larger dropdowns (often called mega menus) are often excellent for usability when the section has a lot of subsections 和 pages. 它们对访问者非常有用,测试得很好 <a href="http://www.nngroup.com/articles/mega-menus-work-well/">可用性研究</a> 并在战略上支持客户发展.</p> <p><img alt="" class="alignnone size-full wp-image-39584" data-lazy-sizes="(max-width: 710px) 100vw, 710px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu.jpg 710w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu-232x300.jpg 232w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu-310x400.jpg 310w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu-670x865.jpg 670w" height="917" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20710%20917'%3E%3C/svg%3E" width="710"/><noscript><img alt="" class="alignnone size-full wp-image-39584" height="917" sizes="(max-width: 710px) 100vw, 710px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu.jpg 710w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu-232x300.jpg 232w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu-310x400.jpg 310w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mega-dropdown-menu-670x865.jpg 670w" width="710"/></noscript></p> <h4>4. 联系右上角</h4> <p>右上角是放置联系信息的标准位置. 游客会在这里寻找它. 使用一个相关的行动呼叫或一个简单的按钮到您的联系页面. 这也是一个设置电话号码的好地方.</p> <h3>页脚:</h3> <p>十三水游戏曾经上市 <a href="http://www.beauty2bits.com/blog/website-footer-design-best-practices/">27个可以添加到网站页脚的东西</a>. 但对于B2B潜在客户生成的最佳实践,十三水游戏将坚持前五名.</p> <h4>5. 联系信息</h4> <p>页脚是重复联系信息的标准位置. 包括完整的, 合法的企业名称、地址和电话号码以及当地区号. 总之,这个NAP的全球实例(姓名、地址、电话)是重要的一部分 <a href="http://searchlabdigital.com/local-seo/">当地的搜索引擎优化</a>.</p> <h4>6. 关键页面的链接</h4> <p>If the visitor came all the way down here, they must not have found 什么 they were looking for above. 通过向他们最可能需要的页面添加链接来帮助他们. 支持转换和引导的页面.</p> <h4>7. 电子邮件注册CTA</h4> <p>如上所述.</p> <h4>8. 社交媒体图标</h4> <p>这些基本上是退出链接,把访问者带到充满干扰的页面. 因为这个原因, 十三水游戏并不想鼓励用户去点击这些社交图标, 但十三水游戏希望他们很容易找到,任何人都在寻找.</p> <p>从页脚,链接到任何你合法活跃的社交网络. 这意味着积极地分享内容,积极地参与对话. 也许,这些只是少数. 可能还不到九点.</p> <p><img alt="" class="alignnone wp-image-39591" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine.png 1340w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-300x119.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-1024x406.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-768x304.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-400x159.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-670x266.png 670w" height="396" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20396'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39591" height="396" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine.png 1340w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-300x119.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-1024x406.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-768x304.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-400x159.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/social-media-icons-nine-670x266.png 670w" width="1000"/></noscript></p> <h4>9. 隐私、站点地图版权</h4> <p>最后,无处不在的页脚信息,几乎所有网站都有.</p> <h3>他们没有告诉你什么是内容营销</h3> <p>很少有博客读者永远不会成为领导者……这没关系!</p> <p>If you consider a “lead” to be anyone 谁 enters an email address to download your ebook or guide, 然后是的, 你的博客读者将成为领导者.</p> <p>但说实话吧. 这些都不是合格的销售线索. 他们需要的是你的电子书,而不是你的帮助. 只有一小部分的网站流量会成为真正的客户. 但无论如何,博客是至关重要的. 即使十三水游戏博客读者的转换率为零.</p> <p>为什么? 的 indirect benefits from blogging 和 content marketing are critical to attracting qualified visitors from search.</p> <ul> <li aria-level="1">没有内容,你的网站上就没有什么值得链接的东西.</li> <li aria-level="1">没有链接,你的网站在搜索引擎中永远不会有权威.</li> <li aria-level="1">如果没有权威,你将永远无法对那些具有竞争力的“商业意图”关键词进行排名.</li> <li aria-level="1">如果没有对这些更有价值的短语进行排名,你将永远无法吸引目标访问者</li> <li aria-level="1">没有目标访客,你永远无法将访客转化为合格的线索.</li> </ul> <p>高质量的博客帖子,结合 <a href="http://www.beauty2bits.com/blog/find-key-influencers-using-social-media/">一个强大的内容创造者网络</a> 和一个 <a href="http://www.beauty2bits.com/blog/collaborative-content-marketing/">内容营销的协作方法</a>,是驱动搜索引擎优化的因素. 目标是为那些吸引真正需要你帮助的访问者的短语排名, 不像一般的博客读者. 在B2B市场中尤其如此</p> <p><strong>例如:B2B服务提供商</strong></p> <p>I’ve seen this in action on dozens of websites, digital marketing programs 和 分析 accounts. 但这里有一个例子,来自十三水游戏自己的营销和引导项目.</p> <p>这个网站每年有超过一百万的访问量. (耶!大约91%的访问者会浏览博客.</p> <p><img alt="" class="alignnone wp-image-39586" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors.png 1099w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-300x155.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-1024x528.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-768x396.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-400x206.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-670x346.png 670w" height="516" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20516'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39586" height="516" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors.png 1099w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-300x155.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-1024x528.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-768x396.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-400x206.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/one-million-visitors-670x346.png 670w" width="1000"/></noscript></p> <p>但这些人真的会成为领导吗? 不!</p> <p><img alt="" class="alignnone wp-image-39568" data-lazy-sizes="(max-width: 1000px) 100vw, 1000px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-landers.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-landers.png 1104w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-300x173.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-1024x592.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-768x444.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-400x231.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-670x387.png 670w" height="578" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201000%20578'%3E%3C/svg%3E" width="1000"/><noscript><img alt="" class="alignnone wp-image-39568" height="578" sizes="(max-width: 1000px) 100vw, 1000px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-landers.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-landers.png 1104w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-300x173.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-1024x592.png 1024w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-768x444.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-400x231.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/blog-l和ers-670x387.png 670w" width="1000"/></noscript></p> <p>只是很少有人会顺道而来,得到一些建议,然后变成一个引子. 它会发生 .03%的时间. 但不要恐慌. 马上你就会看到十三水游戏每年如何处理数百条合法的线索.</p> <p>很明显, 如果十三水游戏没有博客, 十三水游戏就没有用户了, 没有追随者和930,每年减少000名游客. 这就大大降低了品牌知名度. 更重要的是,没人会和十三水游戏联系上.</p> <p>根据Ahrefs,超过1万个网站链接到轨道媒体.com. 87%的链接指向博客文章. 除了主页,页面链接最多的217个是博客文章.</p> <blockquote><p>几乎没有人链接到销售页面或宣传册网站. 但是人们每天都会链接到有用的文章.</p></blockquote> <p>没有这些页面,十三水游戏就没有权威,也没有“金钱短语”的排名.这是打开MozBar后“芝加哥十三水在线游戏”的搜索结果. 您可以看到所有排名靠前的页面的权限.</p> <p><img alt="" class="alignnone size-full wp-image-39585" data-lazy-sizes="(max-width: 953px) 100vw, 953px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp.png" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp.png 953w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-300x224.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-768x573.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-400x298.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-670x500.png 670w" height="711" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20953%20711'%3E%3C/svg%3E" width="953"/><noscript><img alt="" class="alignnone size-full wp-image-39585" height="711" sizes="(max-width: 953px) 100vw, 953px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp.png" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp.png 953w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-300x224.png 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-768x573.png 768w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-400x298.png 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/mozbar-serp-670x500.png 670w" width="953"/></noscript></p> <p>如果你想吸引有强烈意图的访客, 谁实际上可能需要你的服务, 谁会真正成为领导, 你必须有很多内容, 链接和权威. 否则,你永远不会为这个短语排名.</p> <p>让十三水游戏调整第一个图表. 在这里你可以看到博客文章是如何吸引权威来推动排名的, 以及这些排名如何吸引更合格的访问者.</p> <p><img alt="" class="alignnone size-full wp-image-39582" data-lazy-sizes="(max-width: 710px) 100vw, 710px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority.jpg 710w, http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority-300x196.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority-400x262.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority-670x439.jpg 670w" height="465" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20710%20465'%3E%3C/svg%3E" width="710"/><noscript><img alt="" class="alignnone size-full wp-image-39582" height="465" sizes="(max-width: 710px) 100vw, 710px" src="http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority.jpg 710w, http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority-300x196.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority-400x262.jpg 400w, http://www.beauty2bits.com/wp-content/uploads/2021/09/linkes-authority-670x439.jpg 670w" width="710"/></noscript></p> <p>这是许多B2B公司对内容营销不了解的地方. 这是更广泛的领先战略的一部分,需要考虑 <a href="http://www.beauty2bits.com/blog/increase-domain-authority/">域的权威</a>. 如果你了解搜索,博客的好处是非常强大的. 间接,但强大的.</p> <h3>这么多的小因素…</h3> <p>访问者通常不会遵循特定的流程. 在入站营销和十三水在线游戏中有大量的小因素. 它们结合在一起,直接或间接地影响你的结果. But put these best practices in place for your website, 和 you feel the difference in your pipeline.</p> <p><em>看看你的网站. 遗漏什么? 您是否使用了所有54个最佳实践? 还是说十三水游戏漏掉了什么? 十三水游戏将非常感谢任何反馈或Comments!</em></p> <div class="crp_related"><h3>等等,更实际的见解? 是的,请!</h3><ul><li><a class="crp_link post-40662" href="http://www.beauty2bits.com/blog/content-marketing-formats-funnels/"><figure><img alt="格式和漏斗:17种内容营销格式如何与客户产生保持一致" class="crp_thumb crp_featured" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2012/01/periodic-table-head-600x300.jpg" height="300" loading="lazy" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20600%20300'%3E%3C/svg%3E" title="格式和漏斗:17种内容营销格式如何与客户产生保持一致" width="600"/><noscript><img alt="格式和漏斗:17种内容营销格式如何与客户产生保持一致" class="crp_thumb crp_featured" height="300" loading="lazy" src="http://www.beauty2bits.com/wp-content/uploads/2012/01/periodic-table-head-600x300.jpg" title="格式和漏斗:17种内容营销格式如何与客户产生保持一致" width="600"/></noscript></figure><span class="crp_title">格式和漏斗:17种内容营销格式如何与客户产生保持一致</span></a></li><li><a class="crp_link post-6598" href="http://www.beauty2bits.com/blog/how-to-generate-leads/"><figure><img alt="如何产生潜在客户:40个有效的潜在客户提示[信息图表]" class="crp_thumb crp_featured" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2013/10/Header-How-to-Generate-Leads-600x300.jpg" height="300" loading="lazy" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20600%20300'%3E%3C/svg%3E" title="如何产生潜在客户:40个有效的潜在客户提示[信息图表]" width="600"/><noscript><img alt="如何产生潜在客户:40个有效的潜在客户提示[信息图表]" class="crp_thumb crp_featured" height="300" loading="lazy" src="http://www.beauty2bits.com/wp-content/uploads/2013/10/Header-How-to-Generate-Leads-600x300.jpg" title="如何产生潜在客户:40个有效的潜在客户提示[信息图表]" width="600"/></noscript></figure><span class="crp_title">如何产生潜在客户:40个有效的潜在客户提示[信息图表]</span></a></li><li><a class="crp_link post-38655" href="http://www.beauty2bits.com/blog/how-to-design-a-blog/"><figure><img alt="如何设计博客:前100名营销博客的13个最佳实践" class="crp_thumb crp_featured" data-lazy-sizes="(max-width: 600px) 100vw, 600px" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img.jpg" data-lazy-srcset="http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img.jpg 600w, http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img-300x150.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img-400x200.jpg 400w" height="300" loading="lazy" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20600%20300'%3E%3C/svg%3E" title="如何设计博客:前100名营销博客的13个最佳实践" width="600"/><noscript><img alt="如何设计博客:前100名营销博客的13个最佳实践" class="crp_thumb crp_featured" height="300" loading="lazy" sizes="(max-width: 600px) 100vw, 600px" src="http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img.jpg" srcset="http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img.jpg 600w, http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img-300x150.jpg 300w, http://www.beauty2bits.com/wp-content/uploads/2021/06/feat-img-400x200.jpg 400w" title="如何设计博客:前100名营销博客的13个最佳实践" width="600"/></noscript></figure><span class="crp_title">如何设计博客:前100名营销博客的13个最佳实践</span></a></li></ul><div class="crp_clear"></div></div> </div> <span id="js-ArticleEnd"></span> <div class="AddThis AddThis--bottom"> <span class="AddThis-title">分享这</span> <div addthis:title="最佳实践:网站和营销的54个关键提示" addthis:url="http://www.beauty2bits.com/blog/lead-generation-website-practices/" class="addthis_toolbox addthis_32x32_style"> <div class="custom_images"> <a class="addthis_button_facebook"><i class="fa fa-facebook facebook"></i></a> <a class="addthis_button_twitter"><i class="fa fa-twitter twitter"></i></a> <a class="addthis_button_linkedin"><i class="fa fa-linkedin linkedin"></i></a> <a class="addthis_button_buffer"><i class="fa icon-buffer"></i></a> <a class="addthis_button_compact"><i class="fa fa-plus plus"></i></a> <a class="addthis_counter addthis_bubble_style"></a> </div> </div> <script async="async" src="//s7.addthis.com/js/300/addthis_widget.js#pubid=ra-586d59faee98661" type="text/javascript"></script> </div> <div class="Author-wrapper"> <article class="Author"> <div class="Author-image"> <img alt="安迪Crestodina" class="AuthorImage noJsHide" data-lazy-src="http://www.beauty2bits.com/wp-content/uploads/2016/08/Andy-Profile-600-400x400.png" height="400" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%20400%20400'%3E%3C/svg%3E" title="安迪Crestodina" width="400"/><noscript><img alt="安迪Crestodina" class="AuthorImage noJsHide" height="400" src="http://www.beauty2bits.com/wp-content/uploads/2016/08/Andy-Profile-600-400x400.png" title="安迪Crestodina" width="400"/></noscript><noscript><img alt="安迪Crestodina" class="AuthorImage" height="400" src="http://www.beauty2bits.com/wp-content/uploads/2016/08/Andy-Profile-600-400x400.png" title="安迪Crestodina" width="400"/></noscript> </div> <div class="Author-bio"> <h3 class="Author-title">安迪Crestodina</h3> <div class="introText">Orbit Media联合创始人/首席营销官</div> <a href="http://www.beauty2bits.com/andy-crestodina">安迪Crestodina</a> 是轨道传媒的联合创始人兼首席营销官. 他是国际顶级的主题演讲家,也是 <a href="http://www.beauty2bits.com/content-chemistry">内容化学:内容营销图解指南</a>. 你可以在电视上找到安迪 <a href="http://www.linkedin.com/in/andycrestodina">LinkedIn</a> 和 <a href="http://www.twitter.com/crestodina" rel="noopener" target="_blank" title="安迪Crestodina在推特上写道">推特</a>. </div> </article> </div> <div class="comment-respond" id="respond"> <h3 class="comment-reply-title" id="reply-title">你有什么想法?? <small><a href="/blog/lead-generation-website-practices/#respond" id="cancel-comment-reply-link" rel="nofollow" style="display:none;">取消回复</a></small> </h3> <form class="comment-form" id="commentform"> <iframe class="jetpack_remote_comment" id="jetpack_remote_comment" name="jetpack_remote_comment" s和box="allow-same-origin allow-top-navigation 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</script> </form> </div> <input id="comment_parent" name="comment_parent" type="hidden" value=""/> <div class="privacy-policy-gdpr"><p>签了字你就同意了十三水游戏的 <a href="/privacy-policy">隐私政策</a>.</p> </div> <div class="Comments" id="comments"> <div class="Comments-title"> Comments(8) </div> <ul class="comment-list"> <li class="comment even thread-even depth-1" id="comment-20453"> <div class="comment-body" id="div-comment-20453"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://secure.gravatar.com/avatar/19e5d6e377fb946ba9d34ff3024b8318?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" data-lazy-srcset="http://secure.gravatar.com/avatar/19e5d6e377fb946ba9d34ff3024b8318?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://secure.gravatar.com/avatar/19e5d6e377fb946ba9d34ff3024b8318?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" srcset="http://secure.gravatar.com/avatar/19e5d6e377fb946ba9d34ff3024b8318?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">拉弗莱彻</cite></span> on </span> <span class="comment-date"> 9/9/21 </span> </div> <p>安迪,安迪安迪. 我真该揍你一顿. 看看我花了多少时间写这篇文章!<br/> 然而,这是错误的. 你真的是我见过的最有帮助的人之一. 这是一个杀手级的帖子. 你的视频“如何产生网站引导…”非常出色.<br/> 没有个人, 但你(你的个人资料照片)曾经给我的印象是一个书呆子安静的类型. I’m leaning more towards; Zen Master – Content Ninja.<br/> (如果米克·贾格尔写博客,那种人).</p> <div class="comment-reply"><a aria-label="回复 to 拉弗莱彻" class="comment-reply-link" data-belowelement="div-comment-20453" data-commentid="20453" data-postid="6929" data-replyto="回复 to 拉弗莱彻" data-respondelement="respond" href="#comment-20453" rel="nofollow">回复</a></div> </div> </div> </div> </li> <li class="comment odd alt thread-odd thread-alt depth-1" id="comment-20454"> <div class="comment-body" id="div-comment-20454"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://secure.gravatar.com/avatar/ef8889db1c4b88dcc1f7e705de280fbb?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" data-lazy-srcset="http://secure.gravatar.com/avatar/ef8889db1c4b88dcc1f7e705de280fbb?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://secure.gravatar.com/avatar/ef8889db1c4b88dcc1f7e705de280fbb?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" srcset="http://secure.gravatar.com/avatar/ef8889db1c4b88dcc1f7e705de280fbb?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">罗希特耆那教徒的</cite></span> on </span> <span class="comment-date"> 9/9/21 </span> </div> <p>非常棒的文章. 非常感谢. 看另一篇关于产品的B2B领先市场的文章会有用吗. 本页面为服务行业.</p> <div class="comment-reply"><a aria-label="回复 to 罗希特耆那教徒的" class="comment-reply-link" data-belowelement="div-comment-20454" data-commentid="20454" data-postid="6929" data-replyto="回复 to 罗希特耆那教徒的" data-respondelement="respond" href="#comment-20454" rel="nofollow">回复</a></div> </div> </div> </div> </li> <li class="comment even thread-even depth-1" id="comment-20455"> <div class="comment-body" id="div-comment-20455"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://secure.gravatar.com/avatar/42bc6957507ad444b5a8ffb295689c6c?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" data-lazy-srcset="http://secure.gravatar.com/avatar/42bc6957507ad444b5a8ffb295689c6c?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://secure.gravatar.com/avatar/42bc6957507ad444b5a8ffb295689c6c?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" srcset="http://secure.gravatar.com/avatar/42bc6957507ad444b5a8ffb295689c6c?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">凯伦</cite></span> on </span> <span class="comment-date"> 9/9/21 </span> </div> <p>真的很有用</p> <div class="comment-reply"><a aria-label="回复 to 凯伦" class="comment-reply-link" data-belowelement="div-comment-20455" data-commentid="20455" data-postid="6929" data-replyto="回复 to 凯伦" data-respondelement="respond" href="#comment-20455" rel="nofollow">回复</a></div> </div> </div> </div> </li> <li class="comment odd alt thread-odd thread-alt depth-1" id="comment-20458"> <div class="comment-body" id="div-comment-20458"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://secure.gravatar.com/avatar/fd5603114f39fde1bb2360d49f1491f0?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" data-lazy-srcset="http://secure.gravatar.com/avatar/fd5603114f39fde1bb2360d49f1491f0?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://secure.gravatar.com/avatar/fd5603114f39fde1bb2360d49f1491f0?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" srcset="http://secure.gravatar.com/avatar/fd5603114f39fde1bb2360d49f1491f0?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">webpixelkonsum</cite></span> on </span> <span class="comment-date"> 9/11/21 </span> </div> <p>惊人的见解! 一篇很棒的文章,为领导管理提供了很多有用的建议.</p> <div class="comment-reply"><a aria-label="回复 to webpixelkonsum" class="comment-reply-link" data-belowelement="div-comment-20458" data-commentid="20458" data-postid="6929" data-replyto="回复 to webpixelkonsum" data-respondelement="respond" href="#comment-20458" rel="nofollow">回复</a></div> </div> </div> </div> </li> <li class="comment even thread-even depth-1" id="comment-20463"> <div class="comment-body" id="div-comment-20463"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://secure.gravatar.com/avatar/51fe0c5ef9fee5c1653011091bf42d3a?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" data-lazy-srcset="http://secure.gravatar.com/avatar/51fe0c5ef9fee5c1653011091bf42d3a?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://secure.gravatar.com/avatar/51fe0c5ef9fee5c1653011091bf42d3a?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" srcset="http://secure.gravatar.com/avatar/51fe0c5ef9fee5c1653011091bf42d3a?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">Ihsan Santoso</cite></span> on </span> <span class="comment-date"> 9/12/21 </span> </div> <p>“Daging banget”,在印尼语中是非常坚固的文章的意思.<br/> 我想如果你把这篇文章改编成视频,它会非常有用.</p> <div class="comment-reply"><a aria-label="回复 to Ihsan Santoso" class="comment-reply-link" data-belowelement="div-comment-20463" data-commentid="20463" data-postid="6929" data-replyto="回复 to Ihsan Santoso" data-respondelement="respond" href="#comment-20463" rel="nofollow">回复</a></div> </div> </div> </div> </li> <li class="comment odd alt thread-odd thread-alt depth-1" id="comment-20469"> <div class="comment-body" id="div-comment-20469"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://secure.gravatar.com/avatar/4be2be1595557cb21c9ded8d545aa797?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" data-lazy-srcset="http://secure.gravatar.com/avatar/4be2be1595557cb21c9ded8d545aa797?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://secure.gravatar.com/avatar/4be2be1595557cb21c9ded8d545aa797?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" srcset="http://secure.gravatar.com/avatar/4be2be1595557cb21c9ded8d545aa797?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">艾莉森版本Halen</cite></span> on </span> <span class="comment-date"> 9/14/21 </span> </div> <p>谢谢你的建议! I’m always telling people they need a good funnel before they start creating content to feed the funnel, 这篇文章证实了我所说的一切.</p> <div class="comment-reply"><a aria-label="回复 to 艾莉森版本Halen" class="comment-reply-link" data-belowelement="div-comment-20469" data-commentid="20469" data-postid="6929" data-replyto="回复 to 艾莉森版本Halen" data-respondelement="respond" href="#comment-20469" rel="nofollow">回复</a></div> </div> </div> </div> </li> <li class="comment even thread-even depth-1" id="comment-20619"> <div class="comment-body" id="div-comment-20619"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://secure.gravatar.com/avatar/6582ea762afa051d9576f6d9351ea521?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" data-lazy-srcset="http://secure.gravatar.com/avatar/6582ea762afa051d9576f6d9351ea521?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://secure.gravatar.com/avatar/6582ea762afa051d9576f6d9351ea521?s=70&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g" srcset="http://secure.gravatar.com/avatar/6582ea762afa051d9576f6d9351ea521?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">艾玛</cite></span> on </span> <span class="comment-date"> 10/6/21 </span> </div> <p>优秀的技巧. 一些非常好的提示主页的例子和强动词. 我将尝试在我的网站中加入一些强有力的动词.</p> <p>非常感激.</p> <div class="comment-reply"><a aria-label="回复 to 艾玛" class="comment-reply-link" data-belowelement="div-comment-20619" data-commentid="20619" data-postid="6929" data-replyto="回复 to 艾玛" data-respondelement="respond" href="#comment-20619" rel="nofollow">回复</a></div> </div> </div> </div> </li> <li class="comment odd alt thread-odd thread-alt depth-1" id="comment-20981"> <div class="comment-body" id="div-comment-20981"> <div class="comment-wrap"> <div class="comment-left-column"> <img alt="" class="avatar avatar-70 photo" data-lazy-src="http://i1.wp.com/pbs.twimg.com/profile_images/1105496987682594816/7Zlx0Tg-_normal.jpg?resize=70%2C70" data-lazy-srcset="http://secure.gravatar.com/avatar/e3e0eb637e78c1b42d557e1e6e5f6def?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" height="70" src="data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%2070%2070'%3E%3C/svg%3E" width="70"/><noscript><img alt="" class="avatar avatar-70 photo" height="70" src="http://i1.wp.com/pbs.twimg.com/profile_images/1105496987682594816/7Zlx0Tg-_normal.jpg?resize=70%2C70" srcset="http://secure.gravatar.com/avatar/e3e0eb637e78c1b42d557e1e6e5f6def?s=140&d=http%3A%2F%2Fwww.beauty2bits.com%2Fwp-content%2Fthemes%2Forbit-media%2Fimages%2Fno-image-speaker.jpg&r=g 2x" width="70"/></noscript> </div> <div class="comment-right-column"> <div class="comment-meta commentmetadata"> <span class="comment-author-name"> <span><cite class="fn">艾莉森·格蕾丝·威廉姆斯(@AlisonGWilliams)</cite></span> on </span> <span class="comment-date"> 12/7/21 </span> </div> <p>安迪,谢谢你分享这些有用的技巧. 作为一个领先一代营销人员, it is important to stay updated with current trends 和 explore new strategies to improve our lead gen campaign.</p> <div class="comment-reply"><a aria-label="回复 to 艾莉森·格蕾丝·威廉姆斯(@AlisonGWilliams)" 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